A Year of Progress and Innovation: TheFork's Transformations in 2023

Published 12.01.2023 - Last update 06.14.2024
2023 at TheFork
Table of contents
  1. 1. A Fresh Facelift: Complete Rebranding
  2. 2. Boosting Profits with a New Statistics Page
  3. Try TheFork for free
  4. 3. Revamped Widget for a Seamless Experience
  5. 4. Countless Enhancements to TheFork Manager
  6. 5. Three Major Campaigns – Stronger Together
  7. 6. Improvements to Our Guest Platform

As the year comes to a close, we can't help but reflect on the incredible journey of 2023 – a year of innovation and growth at TheFork. From a fresh new look to exciting features and a surge in reservations, TheFork Manager has evolved faster than ever before. Let's take a moment to recap the highlights of our transformative year.

1. A Fresh Facelift: Complete Rebranding

Let's kick off with the most noticeable change – our brand-new look! We've given our brand a contemporary touch, aligning it perfectly with the dynamic world of restaurants. It's fresh, vibrant, and makes us even more appealing for guests to use and, of course, make reservations. Alongside these brand updates, we've also revamped the restaurant widget on their websites – but more on that later.


TheFork's New Look

2. Boosting Profits with a New Statistics Page

In the hospitality industry, efficiency and revenue are paramount. That's why we've introduced a new statistics page in TheFork Manager, a powerful addition to our restaurant software. This tool showcases achieved revenue and offers insights on how to enhance occupancy for even more profit. What's more, it comes equipped with a calculator displaying the return on investment.



Try TheFork for free

Are you a restaurant who wants to find out more about TheFork, our software or your benefits when joining TheFork? Let's get in touch.

3. Revamped Widget for a Seamless Experience

As mentioned, our widget is now more up-to-date than ever. Providing a perfect reservation experience on your website or social media pages is crucial, so we've introduced a brand-new widget that seamlessly integrates with your site and our reservation system. No hassle, no detours – just a flawless experience for your guests.


The beauty of the new widget lies in its customisation options. From colours and fonts to logos and personal messages – your restaurant brand matters, and with the new widget, you ensure it blends seamlessly. With the completely redesigned widget homepage, you can offer more than just a table – experiences, merchandise, rooms, or any other relevant information can now be presented in one digital window.


Finally, restaurants with multiple locations can now direct guests to their specific venues, ensuring you never miss a guest or reservation again!

4. Countless Enhancements to TheFork Manager

To make life easier for restaurant owners, we've enhanced TheFork Manager. Our goal is to help you run the perfect service. TheFork Manager not only provides insights into reservations but also streamlines all processes, allowing you and your staff to focus on what you do best – providing guests with an unforgettable experience.



5. Three Major Campaigns – Stronger Together

In 2023, we got to work. We launched not one, not two, but three powerful campaigns, investing in various marketing strategies. The result? Hundreds of restaurants welcoming extra guests during these campaigns.


6. Improvements to Our Guest Platform

Of course, we've continuously improved our B2C products. Why? Because we want your guests to easily find and reserve the perfect restaurant. The smoother and more welcoming our platform is, the more guests will find their way to your doorstep, whether it's for a romantic dinner for two or a festive gathering.


As we head into 2024, we're excited about what’s to come. Behind the scenes, we're working on some big plans, new features, and updates that will make TheFork Manager even better. We take pride in being a platform for guests seeking delightful evenings out and contributing to the success of restaurants.


If your restaurant isn't on TheFork yet, we’d love for you to get in touch – click here for more information.


Here's to an even more progressive 2024!