Introducing Yums, TheFork's diner loyalty program.
Published 03.31.2021 - Last update 04.07.2021
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What are Yums?
Yums are the points earned by customers when they book on TheFork.
Diners can then exchange their points for discounts on reservations in a participating restaurant... Which could be yours!
The points are awarded as follows: a reservation via the app earns TheFork customers 150 Yums, whereas a reservation made on a computer or mobile site earns 50 Yums. When they have earned 1,000 Yums, customers get a $20 discount. For 2,000 Yums, the discount is $50.
How it works?
What's in it for restaurant owners?
Participating in the Yums loyalty program will empower restaurant owners to boost their business by:
- Generating more reservations through exclusive visibility with dedicated Yums banners, the Yums section on the app’s homepage and emails.
- Welcoming more loyal guests into your restaurant. Users of the Yums program are very regular and very reliable (only 0.4% of no-shows).
- Getting the opportunity to retain customers in the long run.
- Co-financing up to 50% of the loyalty discounts, which will be automatically deducted from your TheFork invoice in the following month.
*Source: TheFork Global Data, 2019, 2021
Contact your Account Manager and join the Yums loyalty program today!
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