TheFork Festival is back to help you attract new diners and maximize bookings

2 September 2022
TheFork Festival

TheFork Festival is returning this Spring and is the perfect opportunity to attract new customers and grow your restaurant's reputation as part of Australia's biggest dining campaign. This event will also bring you the perfect opportunity to boost your visibility, increase your bookings and maximize your revenues!

What is TheFork Festival?

TheFork Festival is the gastronomic event, and the perfect opportunity to put your restaurant under the spotlight. From 13th October to 13th November, participating restaurants will offer diners 50% off their food bill during select seatings. Backed by a high-visibility marketing and PR campaign to Aussie diners, TheFork Festival is an incentive for people to dine out more often, explore new restaurants and enjoy new gastronomic experiences for great value.

Join TheFork Festival

Acquire new diners & boost your bookings

Grow your customer acquisition by +3.3x!*

TheFork Festival is your perfect opportunity to attract new diners and make your bookings soar. 

During our last TheFork Festival campaign, restaurants experienced a +4.3x increase in bookings during Festival^, as well as a +3.1x increase in bookings in the weeks after Festival^compared to the weeks leading up to the campaign. 

And not only that, participating in Australia's biggest dining campaign brings a number of other exciting advantages. By joining TheFork Festival, you can:

🌟 Showcase your restaurant by boosting your restaurant visibility both online and offline thanks to TheFork multichannel marketing and PR campaigns (email, TV, social media, Press, online advertising)

💞 Acquire new diners and keep your loyal ones happy (97% of bookings made during Festival are from new customers)

💥 Boost your occupancy rate and fill empty tables during quieter times

📈 Grow your restaurant revenue

Join TheFork festival and benefit from a unique event that will boost your bookings and increase your revenue!

 

* Internal study conducted by TheFork in all operating countries for restaurants that had a -50% special offer activated during TheFork Festival event (Oct. - Nov. 2021), ** Dinners Qualitative Study, developed by Ipsos, August 2022.  ^TheFork Australia booking data, April-May 2022.

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